#3: Crisis Ready (TM): Building an Invincible Brand in an Uncertain World with Melissa Agnes
Is there anything more important than the brand of your organization? Building trust in your brand can take a long time to create and an instant to lose. In today's environment, we can reach people very quickly through numerous digital mediums. This can be an incredible advantage, but when things go wrong or appear to have gone wrong, it can be very damaging to our brand. This is a significant challenge 21st Century Leaders face.
In this episode, crisis and brand expert Melissa Agnes how to be "Crisis Ready (TM)", how to proactively increase trust in our brand, and how to make it invincible.
Interested in the 12 Laws of Leadership Excellence?
Go to www.dannylangloss.com and scroll to the bottom of the page to download them.
Additional Crisis Ready (TM) Resources:
- Crisis Ready: Building an Invincible Brand in an Uncertain World
- Crisis Ready Issue Management Flowchart
- Crisis Ready Formula for Detecting Emotional Escalation
- Crisis Ready Formula for Responding to Emotional Escalation
- Crisis Ready Formula for Responding to Controversial Issues
Connect with Melissa Agnes:
Are you looking for a keynote speaker for your next event? Check out Danny's presentation, "OwnerShift: 7 Pillars to Unleash the Champions in Your Organization."
Connect with Danny Langloss: